Trust charter

What you pay, and what you can undo

You pay once, for one download. There is no loan behind that payment, no EMI, and no financing plan attached to it. Nothing about the purchase repeats, so there is nothing later for you to cancel. That absence is not a limited-time offer that could change -- it is how the payment is built.

The price you see is the whole price. No fee appears after you have already decided to buy, and no financing is offered beside it. It is one download, one number, one charge.

If a payment does not go through, no money has left your account. You are told that plainly, first. Any technical detail about why it failed comes after that sentence -- never instead of it.

You can undo a purchase yourself within 24 hours, for no reason beyond having changed your mind. No form, no phone call, no support ticket, and no one has to approve it. This is stated again at the moment you pay -- not only on a policy page you would have had to go looking for.

Nobody is sold to here. There is no door-to-door visit, no cold call, and no demonstration you must sit through before you are allowed to see or buy the product.

A feature you already own, and have already built a way of working around, is never moved behind a new payment later.

How we handle a number we ask you to believe

Every measured number you see resolves, one step away, to a plain statement of what was measured, on what sample, and what the number does not show. A number with no such statement behind it does not get shown to you. This is the same discipline our internal honesty ledger already holds us to, applied to anything you can see.

A page shows one measured number at a time, with the method a step away rather than crowded in beside it. Stacking every qualification next to the number would build a wall you would stop reading -- which would defeat the reason the qualifications exist.

When a measurement comes back showing nothing, we publish that on the same terms as one that came back well. Publishing only the half that flatters us would make every other number we publish worthless as evidence.

The detail an adult needs to audit a claim sits one level deeper than a learner's working screen. That detail -- sample sizes, how it was reviewed, and whether a claim is proven, research-only, or not yet run -- is reached only by a reader who goes looking for it. A learner in the middle of a lesson never meets it.

What we will not do to your child

A child is never ranked publicly against other children. Where a rank exists at all, it belongs to a mock-exam result the learner sees privately. It never enters the daily lesson loop, and it never appears anywhere anyone else can read it.

A named learner's result is never used in marketing without that person's documented consent and a plain statement of exactly which product they used.

Feedback names what was wrong with an answer -- never what is wrong with the learner. We do not write feedback that grades ability, compares one learner to another, or shames. That kind of copy reliably damages the person it is aimed at.

Default session lengths are stated publicly, and set against published paediatric screen-time guidance. You can check our own default against an outside standard -- you do not have to take our word for it.

What we do not build

The product carries no points, experience bars, badges, or collectible rewards that time spent can earn without understanding improving. A record of what was actually done is kept; a currency that pays out for presence is not.

A record of which days a learner worked is kept and shown. Breaking that run costs them nothing, and no copy frames a broken streak as a loss or a failure.

Rewards are never randomised or handed out on an unpredictable schedule against correct answers or practice. The slot-machine mechanic is excluded by design, not merely turned down.

No message manufactures urgency, guilt, or disappointment to pull a learner back. Nothing in the product performs being let down by them, and no alert invents a rival who has overtaken them.

Hearts, lives, energy, and every similar resource mechanic are barred from firing on a correct answer. Scarcity may limit how much practice is available at once; it may never punish the act of practising.

What the product puts in front of a learner next is chosen by what they need to learn next -- never by what would keep them on the app longer.

Engagement telemetry never overrides how we teach. Difficulty, the bar for mastery, and what comes next are never tuned against time-on-app or retention numbers, unless a named owner ruling explicitly authorises that specific change. This is the one line in this list every other line depends on holding.

Whether an answer is correct, or whether a learner is ready to move on, is never shown by colour alone. This is an accessibility floor we are held to, not a visual preference we happen to have.

Who we are, and what happens if we stop

There is a standing public answer to what happens to your purchases and your child's data if this company stops operating. What you buy is a file you already hold, so that answer is true today rather than promised for later. No competitor in this category answers that question publicly.

Our obligations under the DPDP Act for children's data are met, and we are stating that publicly in 2026 -- ahead of the law's own May 2027 deadline. This is a legal duty we are choosing to publish, not a compliance item we are keeping silent.

When someone criticises us in public, we answer with a correction -- never a lawsuit. A competitor in this category once sued a critic over a marketing claim later admitted in court to be fictional; that is not how we answer criticism.

Content on this product carries a named, real, verifiable author. An anonymous "our expert faculty" is not an author, and we do not use one.